Five Businesses Driving Efficiency in Amusement Parks Worldwide
Episode 1: Sep 2025 Edition
4 SEP
Blog
3 min read
USD 98.7 Billion
Is the projected size of the amusement park industry by 2030
65%
Of amusement parks plan to increase their AI investments in the next three years
From long queues and ride bottlenecks to inefficient staffing and resource allocation, amusement parks face challenges that affect both guest satisfaction and profitability. Businesses providing tailored solutions help parks streamline operations, optimise ride management, improve guest flow, and boost overall performance. By integrating tools for ticketing, operations, training, and attraction design, parks can turn operational hurdles into measurable efficiency gains and better experiences for visitors.
In this blog series, we’ll highlight different businesses each month that are making a real difference in this sector.
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1. ROLLER
ROLLER offers an all-in-one software platform for attractions of all sizes, helping venues grow while improving the guest experience. Trusted by hundreds of attractions worldwide, the platform combines ticketing, point of sale (POS), guest management, and analytics, with a focus on increasing spend per visitor, boosting return visits, and reducing administrative overhead and wait times. ROLLER now serve over 165 million guests across 30+ countries.
What We Love About ROLLER
Founded in 2010 within the niche area of trampoline parks, ROLLER scaled rapidly, proving their platform seamlessly adapts to a wide range of entertainment venues.
Key Features
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Online ticketing and POS integration
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Membership and loyalty programs
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Guest surveys and feedback tools
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Real-time reporting and analytics
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Access control and waiver management
2. VenueSumo
Designed to simplify operations, VenueSumo provides a cloud-based venue management system, with a particular focus on family entertainment centres (FECs). Trusted by over 100+ venues worldwide, the platform brings together online bookings, party and event management, POS, CRM, and digital waivers within a single, easy-to-use interface.
What We Love About VenueSumo
VenueSumo was born from listening to operators frustrated with clunky systems and missing functionality. By grounding their platform in real-world feedback and thousands of hours of testing, they’ve built a tool that's practical for staff, seamless for guests, and insightful for management.
Key Features
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Online booking and ticketing system
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Party and event management tools
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Integrated POS and CRM
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Waiver and membership management
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Customisable reporting and analytics
3. CmdCentr
CmdCentr provides a centralised platform for ride operations and maintenance, trusted by parks to monitor ride performance, manage maintenance schedules, and coordinate staff in real time. The platform consolidates ride data and workflows, offering fault tracking, incident reporting, and operational dashboards that streamline communication, reduce downtime, and ensure compliance with safety standards. By giving operators real-time insights into performance and safety metrics, CmdCentr helps parks maximise uptime and maintain smooth, efficient ride operations.
What We Love About CmdCentr
They also love live data, just like Nola! CmdCentr provides live dashboards via mobile and web apps, enabling parks to monitor ride statuses, staff performance, and guest experience metrics in real time. This immediate access to data allows for quick decision-making and enhances operational efficiency.
Key Features
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Centralised ride operations dashboard
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Maintenance scheduling and workflow management
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Fault detection and real-time incident reporting
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Compliance and safety monitoring
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Operational analytics and performance insights
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Team coordination and communication tools
4. International Ride Training
International Ride Training (IRT) is a leading provider of operational safety services for the amusement industry, trusted by over 70 parks worldwide. Backed by more than 20 years of experience, IRT delivers training, audits, and advisory services that raise both safety and efficiency standards. Flagship programs like iROC Certification and Ride Camp set benchmarks for operator performance, while tailored SOP development and leadership training equip parks with skilled teams and consistent, high-quality operations.
What We Love About International Ride Training
Every year, they host Ride Camp, a week-long program featuring over 100 ride operations-focused educational sessions. The event is designed like a fun, immersive learning environment where ride operators gain practical knowledge in ride operations, auditing, standard operating procedures, and leadership skills. Learn more about upcoming Ride Camp events here.
Key Features
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Centralised ride operations dashboard
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Maintenance scheduling and workflow management
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Fault detection and real-time incident reporting
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Compliance and safety monitoring
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Operational analytics and performance insights
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Team coordination and communication tools
5. Pico Play
Pico Play is a global leader in the design, development, and construction of themed attractions, delivering unique and memorable experiences for theme parks, water parks, and family entertainment centres. Operating in over 35 cities and renowned for its innovative use of technology and storytelling, the company has brought immersive attractions to life across the globe, such as The Wizard of Oz at Warner Bros. Movie World and Universal Studios Singapore, helping parks engage visitors and optimise operational flow.
What We Love About Pico Play
Pico Play's "We do it all" philosophy ensures a seamless journey from concept to opening day, with a single in-house team overseeing every stage of the journey. This approach ensures the original vision is maintained and executed efficiently.
Key Features
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End-to-end services from concept design to installation and maintenance
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Creation of immersive themed attractions
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Global presence across multiple continents
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Innovative designs incorporating cutting-edge technology and storytelling
Driving Efficiency in Amusement Parks
At Nola, we’re always looking at how complementary solutions can help our customers improve both operations and the bottom line. Whether it’s ticketing, consulting, or training, these tools become even more powerful when paired with accurate data on ride management and guest flow. Leveraging Nola alongside complementary solutions helps parks turn insights into action, improving operations and creating lasting value for visitors.
Thanks for reading! Brought you by Nola, a ride capacity management solution for themeparks.
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